A while ago I asked my email list what topics they’d like me to write about. One of the top requests was on how to drive traffic to their websites. So with that in mind…

What Is Link Building?

Websites live or die on the web traffic and site visitors they get. And to get that traffic, webmasters have to promote their sites. There are various ways to do site promotion, which I’ll look at below, but they all revolve around one purpose: getting backlinks to your website.

And what is link building? It’s simply a link that appears on someone else’s site that points back to your site. Link building techniques …

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I’ve previously written about a great plugin that will help boost the value of all the backlinks that you receive to your WordPress site.

And now there’s an additional fantastic new way to achieve the same goal and possibly with even better results!

This WordPress plugin is called Pingback Optimizer. In principle it does the same thing as Paul Forcey?s Indexing Tool plugin – that is, it reads the list of pingbacks that your blog receives and then it tells the search engines about those links. The search engines can then go visit the page on which those links reside, index them and find the backlinks …