It’s been a while since I updated this blog with my progress in Alex Jeffreys marketing course. It’s a rainy Saturday afternoon and I have a bit of time to spare, so here’s what I’ve been up to during the course…
The core of Alex’s course is to build a list. I’m involved in a few online enterprises (writing software, building and maintaining websites, testing the waters with autoblogs, looking after customers, etc.), so I’ve had less time than I’d have liked to devote to Alex’s course. So my timetable has slipped over the last couple of weeks (a minor health scare and a short stint in hospital didn’t help either).
Putting The Course Into Action
The idea behind building any list is that you give away a product to a visitor providing they sign up to your list. As part of Alex’s course, he gave his students a product to give away in order to help in building their lists. It’s the Easy Cash Webinar (you may have heard of it by now). I’ve done a little bit of promotion on this but not as much as I should have and, consequently, I haven’t built much of a list here. The webinar is pretty much the first module from the Marketing With Alex 3.0 course and gives a good grounding in how you should approach running a business online. Everything stems from using that mindset.
Read the rest of this entry »


