2012 saw two major updates to Google’s search engine known as the Panda and Penguin updates. These changed the landscape by introducing new criteria by which websites are ranked. It’s fair to say that while Google intended to scrub thin, spammy sites from its index and boost quality sites to the top of the rankings, the exact opposite happened.

There are plenty of stories about legitimate online businesses (not internet or affiliate marketers) who saw their sites (and earnings) tank overnight as a result of the Google updates (particularly Penguin). Despite the hue and cry that was raised at the time, Google remained uncharacteristically quiet in the aftermath. Perhaps they were too …

Unless you’ve been living under a rock or you’re new to the internet marketing scene, you’ll know that the recent Google Penguin update caused havoc for a lot of internet marketers and online businesses both large and small. And Google didn’t lose any sleep over the fact that they wiped out some people practically overnight. I suggest you read these posts to learn more about what happened, why and how it influences how you should promote your sites from now on…

Continuing Fallout For Affiliate Marketers From Google Penguin Update
For The First Time In History Links Can Hurt You!
Market Samurai Half Price Offer (10 Days Only) – watch the video …

As I’ve mentioned before on this blog, the Google Penguin update resulted in many legitimate online businesses and quality websites getting penalized by Google and plummeting in the search engine rankings. It’s not an overstatement to say that many people’s businesses were killed off overnight.

It’s now been a few months since the Penguin Terminator was set loose and concrete data about what exactly it was doing has been gathered. There was a lot of speculation about this in SEO circles and disagreements about what Penguin was doing and why. But it seems safe to say that for the first time in history, your backlinks can actually hurt how your site ranks.…

Back in early May, I wrote an article about how the Google Penguin update affected affiliate marketers and offered some advice on how to do backlinking following that update. The article was originally written for EzineArticles, to provide useful information to readers and to advertise my site via my author bio.

EzineArticles refused to publish the article. I’ve since added the article, verbatim, to this and you can read it here so you can judge it for yourself. Here’s the response I got from EzineArticles:

Hi Gary,

Thank you for your email.

Your article, “The Carnage Created By The Google Penguin Update” has been placed in problem status for two reasons. I …

Well, Google has thrown the cat among the pigeons again with its recent Google Penguin Update.

Many affiliate marketers have seen their traffic plummet in the last couple of weeks and site rankings have been affected as well. What’s more, searches for keyword phrases are tending to show sites with poor content above those with useful content, in the search results.

So What’s Going On?

Well, first of all, the Google Penguin update has proven to be very unsettling for those who do SEO and, let’s face it – that’s anyone who is making, or trying to make a living online. Even SEO professionals have been confounded by how their sites, …